Drive More Calls This Week

When someone’s truck is down or they’re looking for a part, rental, or emergency repair, they’ll almost always Google you first—even if they already know your name. The first thing they see? Your Google Business Profile. If it’s missing info or hasn’t been touched in months, you’re likely leaving leads (and money) on the table.

Why This Matters:

Google profiles are the modern version of the Yellow Pages—but smarter. Profiles that have up-to-date hours, clickable phone numbers, and fresh photos show up higher in search, get more clicks, and, according to Google’s own data, get more calls and requests for directions.

Take 5 Minutes and Do This Today:

Log in to your Google Business Profile: Don’t know how? Google your company name and click “Own this business?” or sign in at business.google.com.

Check your info: Is your phone number correct—and can you click it to call from a mobile device? Are your hours (including emergency or after-hours, if offered) accurate?

Add a new photo: Snap a quick shot of your newest work truck, your team, or a customer handoff and upload it. Even informal photos work—they signal to Google (and customers) that you’re active.

Skim your reviews: Reply to at least one recent review, even with a simple “Thanks for your business!” This boosts trust and keeps your profile looking alive.

What Happens:

Profiles with recent activity—especially new photos and review replies—outperform neglected ones every time. Customers are more likely to call or visit, and Google may push your business higher in the map pack. We’ve seen companies get more calls in a single week just by making these updates.

Don’t Have Time?

We get it. Most equipment companies are running hard and don’t want another login to remember. Sans Terra can take this off your plate: we’ll review and optimize your profile, handle updates, manage reviews, and track which leads come from your listing.

Interested in a free profile review? Call us now.

Small, consistent updates = more leads and more trust from the very customers you want to reach.